Media Monitoring

Click to download NewsAccess PDFMonitor, manage, and measure your media coverage from your desktop.
CARMA NewsAccess makes it easy to:

• Search for clips mentioning your organization, brand, or spokesperson
• Sort and filter by keyword, topic, competitor, date, publication, and byline
• Drill down to each story full text, broadcast audio, or video clip
• Track developments in print, wire, broadcast, Internet, blogs, and social media
• View top-line data in an online dashboard
• View data in easy-to-share charts and graphs
• Compare your share of voice to the competition

 CARMA NewsAccess is a must-have, low-cost, easy-to-use media measurement tool for every company, association, or agency that generates substantial media coverage.

• Track the coverage of your organization, brand, or top executives  
• Keep tabs on your competitors or industry
• Follow coverage of an emerging issue, hot topic, or product launch
• Track stories during a PR crisis
• Help monitor media placements by top key media outlets or journalists
• Quantify your coverage
• Demonstrate the value of your communications program

Use it as a stand-alone product, or as an adjunct to CARMA’s world renowned, flagship media measurement and analysis services.

Learn more.  Contact Sonia LaFountain-Ginyard at 202.370.1940 or slginyard@carma.com