Thoughtful, Intelligent Assessments

CARMA uses state-of-the-art technology balanced by human-based review and analysis for thoughtful, intelligent assessments. We read every article collected and develop nuanced insights, catching subtleties that cannot be obtained from computerized analyses performed by artificial intelligence software programs. Our native language speakers research global coverage in the original language of publication to accurately capture fine details and tone that can be lost with translations. CARMA provides:

• Publication analysis
• Competitive benchmarking
• Favorability analysis
• Share of voice
• Demographic/target audience analysis
• Performance trend measurement
• Issues management
• Reputation measurement

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