Interview with Jim Macnamara: The Theory and Practice Behind the New AMEC Integrated Evaluation Framework

The Measurement Standard is pleased to welcome back Jim Macnamara, Professor of Public Communication, University of Technology Sydney. This time we’re talking to him about the new AMEC Integrated Evaluation Framework, for which he provided a theoretical underpinning and evaluation taxonomy. We’ll also find out about his recent move to London and AMEC awards. The…

12 Tips For Writing Better Survey Questions

Survey questionnaire questions are deceptively difficult to write. This post from Jeff Sauro at MeasuringU is part of his continuing series on how to do better surveys. See also his previous post, “9 Biases That Affect Survey Research Responses: How to Minimize Them.” The effectiveness of surveys starts with the quality of the questions. Question…