CARMA to present at European Communication Summit in Berlin
Berlin, Germany – On Wednesday, June 13, CARMA CEO Mazen Nahawi will participate in ECS 2018 as part of a main stage panel discussion titled “Learning from the Start-Up Culture: How Lean Businesses Tackle Communications.”
The talk will provide insights from business leaders on how to approach communications strategy from a lean, agile, startup perspective. Are there lessons for big companies in how startups deploy comms programs? This panel will address these questions and more as part of the European Communication Summit 2018, held this year in Berlin.
In an afternoon workshop session on June 13, Paul Venn, CARMA’s Managing Director of International Business, will present a case study examining measurement theory versus reality. Can reputation be measured? Does the C-suite only want to see AVEs? How can an organization incorporate real measurement objectives into a plan that not only gets executive buy-in, but can be done on a budget? Join Paul and CARMA at this engaging and informative case study presentation on Bridging the Gap Between Measurement Theory and Reality.
By combining human insight and cutting-edge technology, CARMA’s media intelligence solutions provide solid data that can be used to inform business decisions across organizations. Attendees of ECS 2018 are warmly invited to visit the CARMA booth in the exhibition space, located just outside of the main presentation hall, to learn more about what CARMA can do for you.