Top 5 social media technology trends in 2020

Top 5 social media technology trends in 2020 As featured in MarTech Vibe Mazen Nahawi is the president of News Group, an organisation focused on serving the communications and PR industry. The company includes several strategic businesses, including CARMA (a global media intelligence leader), SocialEyez (a social data and engagement practice), and Interactive (a software development company focused on…

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CARMA WINS FOUR INTERNATIONAL AMEC AWARDS

CARMA WINS FOUR INTERNATIONAL AMEC AWARDS 1 x Gold; 2 x Silver; 1 x Bronze Awards won 25 Awards won since 2011     Dubai, United Arab Emirates – 30th May 2019: Global media intelligence agency, CARMA, won 4 Awards at the International Association For Measurement And Evaluation Of Communication (AMEC) Awards held in Prague,…

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Humans vs machines: the strategic balance between automation and curation in media intelligence.

Humans vs machines: the strategic balance between automation and curation in media intelligence.     Businesses rely on intelligence garnered from media sources as a foundation for critical decision-making; a fact reflected in the 2018 AMEC study[i] where more than half of companies put emphasis on insight over evaluation in their media reporting. At the…

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CARMA Wins AMEC Awards in Barcelona

CARMA Wins AMEC Awards in Barcelona Barcelona, Spain, June 15, 2018—CARMA continues to secure its place as a leading global provider of media intelligence solutions by winning two AMEC Gold awards, including Best Measurement of a Consumer Campaign and Best Measurement of a Public Sector Campaign, and one Bronze award for Innovative use of Measurement…

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CARMA at 2018 AMEC Global Summit

CARMA at 2018 AMEC Global Summit Barcelona, Spain – CARMA CEO Mazen Nahawi will be moderating a workshop panel on June 14 at the AMEC Global Summit 2018, held this year in Barcelona, Spain. The workshop titled “Impacting Business Through Advanced Data Analytics” will take participants through the process of quantifying the ROI of online…

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Using Stakeholder Opinions to Shape Communications Strategies

Using Stakeholder Opinions to Shape Communications Strategies An important but underused component of influencer strategy development is the use of in-depth interviews (IDIs). IDIs can take time, but they are incredibly useful before, during, and after a communications outreach campaign. What are IDIs? In-depth interviews can take several forms, but primarily, they consist of open-ended…

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Chip Griffin Appointed COO of CARMA

Chip Griffin Appointed COO of CARMA January 10, 2018 – Chip Griffin has been appointed Chief Operating Officer of CARMA, where he will head up marketing, product development, and content acquisition for the global media intelligence company. “Chip has been CEO of CARMA North America for the past couple of years, and in that role…

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“AI will dominate all sectors of our society, including media intelligence industry” Q/A with Luis Mota, Chief Operating Officer, CARMA

“AI will dominate all sectors of our society, including media intelligence industry”: Q/A with Luis Mota, Chief Operating Officer, CARMA Luis Mota, Chief Operating Officer at CARMA shares in this interview his views on Artificial Technology and its impact on the media intelligence industry. Luis also shares his experience with early adoption and if it is worth…

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CARMA Acquires RMP Media Analysis

  CARMA Acquires RMP Media Analysis CARMA has acquired RMP Media Analysis, deepening its rapidly growing measurement business in the U.S. For more than 10 years, RMP Media Analysis provided clients with strategic monitoring and analysis of media and communication campaigns. RMP Media Analysis has delivered effective insights to Fortune 500 companies across many industries…

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CARMA Panel Discusses Trends in Renewables and Climate Change Media Coverage

Panel Debate: April 20, 2017, National Press Club in Washington, DC Renewables and Climate Change: Global Media and Business Perceptions, CARMA sponsored a panel discussion on the media coverage and business implications of renewables, energy supply, and climate change. The event included a presentation of research on media coverage and sentiment of these topics, followed by…

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CARMA Launches Global Media Intelligence Mobile App

Dubai, UAE – 01 Mar 2017: Global media intelligence provider, CARMA, has launched a mobile app version of its popular Insight Portal delivery dashboard to provide PR and communications clients with multi-lingual media monitoring and analysis to their smartphones in near real-time. “As technology develops, and news media becomes increasingly social, it’s vital for the…

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AMEC Recognises CARMA with Three Industry Awards at Global Summit

Dubai, UAE – 28.5.17 CARMA continues to demonstrate its position as a leading global media intelligence provider, picking up three awards at the International Association for Measurement and Evaluation of Communication (AMEC) annual awards event on 18 May 2017. CARMA won two Gold awards for ‘Best multi-market reporting’ and ‘Best use of integrated communication measurement’…

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CARMA Deepens Research and Analysis Capabilities with Acquisition of Argento Strategies

Dubai, UAE – 10 APRIL 2017: Global media intelligence agency CARMA has acquired Argento Strategies, a boutique Dubai-based business intelligence and strategic communications consultancy, as it deepens its media analysis capabilities to offer clients more insight and actionable intelligence. Argento Strategies’ founder Fares Ghneim joins CARMA as Managing Director, Insights and Analysis with the task…

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Pharmaceutical Challenges 2016: Managing Crisis in a Digital Age hosted by CARMA

On June 14, 2016, CARMA hosted an event in New York City that posed the question: How important is reputation to the Pharmaceutical industry? Many firms in the sector have gone through scandals involving corruption, test data falsification, bribery and more without losing substantial traction in the markets – events which might have paralysed other…

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CARMA hosts A Crisis of Trust? Pharma and Healthcare Beyond 2016

On October 26, 2016 at the National Press Club in Washington D.C., CARMA hosted a forum entitled, A Crisis of Trust? Pharma and Healthcare Beyond 2016. This event discussed the reputation of, media and public perceptions about, and policies and practices concerning the pharmaceutical industry. The panelists included the following individuals: Jason Booms Managing Director, Analysis, North…

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CARMA sponsors 2016 MEPRA Leadership Majlis

CARMA attended MEPRA’s Leadership Majlis event in May 2016 in Abu Dhabi, focused on “Progress & Potential: Public Relations in the Middle East”. The event brought together leaders from local and international companies, PR Agencies and Media Platforms. As event sponsors, Paul Venn, Commercial Director of CARMA, was proud to present the first MEPRA Visionary…

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